Yankee Folly Cidery in New Paltz joins the Hudson Valley hard-cider market

Everybody knows not to judge a book by its cover. Labels and fancy packaging, same thing. Still, it’s hard to resist picking up a bottle of the hard cider produced by the new Yankee Folly Cidery when its label is so striking, a depiction of vibrant red apples and green leaves in a crisply rendered botanical illustration juxtaposed with vivid red lettering.

Bottle in hand, the next thing one notices is the clarity of the cider: a crystal clear, pale gold liquid without a sign of cloudiness. “Liquid Gold. Drink it Cold.” That’s the cidery slogan.

The product . . .

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